social
2014
The end of social
I dislike predictions. But I’m going to make one… there will be no more big social networks. We’ve reached, and...
2013
The war for digital hearts and minds
There’s been a bit of a turf war going on in the advertising/marketing/PR world for several years now, and it’s...
2012
Why it’s time to stop counting your retweets
How easy would it be to write a post ridiculing the practice of assessing the success and relevance of your...
Social media has not evolved
Any discussion of the evolution of social media misses the point. It’s the evolution of the user that has been...
2011
A Tweet before bedtime
Like a lot of people I’ve grown to know online, and even count as friends, I have more than a...
Telling stories, human nature and social media
Since the very dawn of time itself mankind has told stories. Ok, maybe not since the dawn of time perhaps...
I don’t want you but I need you
Smokey Robinson said it best when he sang I don’t want you but I need you. As one of the...
Egypt, Twitter and social media tools
I have been an active user of twitter for about two years. I’m no veteran or social media maven, but...
2010
Video: it’s not a serious PR tool is it..?
Everyone likes a good video, don’t they? I know I do. In PR terms (check out my subtle segue from...